Thursday, June 9, 2011

Campaigns Presentation

SJMC Study Abroad group 2011

Pictured from left to right: Oliver McDonald, Maria Rodriguez, Gretel Perez, Professor David Park, Diana Narcisse, Clarissa Reyes, Andrea Benedetti, Laura Flores, and Caressa Gonzalez.

On Wednesday, June 8, 2011, twenty-five students from Florida International University's School of Journalism and Mass Communications presented their group assignments at La Casa de La Provincia in Seville, Spain. There where four groups that presented that day and present were the coordinators and facilitators of the program Enterevent. There were 7 members from Campaigns group, Oliver McDonald, Maria Rodriguez, Gretel Perez, Diana Narcisse, Andrea Benedetti, Laura Flores, and Caressa Gonzalez. The group called themselves Global Beat Advertising and created an ad campaign for Seville Tourism Board. They focused on targeting young Hispanic working male and female, between the ages of 24 to 35 years old and living in New York City. 

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